Media Services

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Connect with Omni Communications Group on Facebook

Omni Communications Group now has a presence on Facebook, the rapidly growing social

By | April 8th, 2009|Marketing, Media Services, Omni News|0 Comments

Word Of Mouth Marketing Creates Positive Media Buzz

By Kathy at Omni   Word of mouth marketing can be defined as

By | October 9th, 2008|Marketing, Media Services|3 Comments

Google Is Up, Up and Away

Google’s share of U.S. web searches increased to 63% for the month of

By | September 25th, 2008|Media Services|0 Comments

SOS for SEO (Search Engine Optimization)

      You’ve finally embraced the new millennium and developed a website for your business along with the rest of the world, but the phrase “If you build it, they will come” doesn’t apply to your current website traffic.  Just creating a beautiful and functional website isn’t enough to generate additional revenue and profits or build your brand; there is hard work involved to bring your website to the attention of potential customers.  Search engine optimization is necessary, and there are simple strategies you can employ to help increase your website’s search engine rankings and traffic.        Search engine optimization (SEO) is the process of designing a website to be more “search engine friendly” and to drive a larger amount of qualified traffic to the website from higher rankings on various search engines like Google and Yahoo.  The ultimate goal of SEO is to rank your website on the first page of search results generated for any relevant keyword search, because any results after the first page are likely to be viewed less frequently or possibly ignored completely.  The purpose of SEO is to make a website “readable” by search engine crawlers (also known as bots, robots spiders); these crawlers are simply programs used by various search engines to continuously explore the World Wide Web and catalog and classify websites based on each site’s content.         SEO techniques include careful consideration of a website’s content, basic graphic design elements, and linking strategies.  Any SEO plan should take into consideration the following elements to increase a website’s search engine rankings: ·        Keywords ·        Meta Tags ·        Content ·        Website Design ·        Links ·        Time

By | September 9th, 2008|Marketing, Media Services|2 Comments

Product Placement as a Marketing Tool

There is an old (really old) saying in PR that “any PR is

By | August 7th, 2008|Creative Services, Marketing, Media Services|0 Comments

Reality TV Parallels New Media Trend

Confession: I am among the 10 or 11 people in the country who

By | June 17th, 2008|Media Services|0 Comments

Google Analytics Tool For Website SEO

      Google offers a free tool to track and analyze information about your

By | May 20th, 2008|Media Services|0 Comments

Yahoo! and Direct Mail

Omni received a direct mail piece from Yahoo! Search Marketing recently.  It’s a

By | May 7th, 2008|Media Services|1 Comment

Tracking Blog Topics with Technorati and Google Alerts

Blogs are a form of social media gaining speed and popularity; more and

By | April 30th, 2008|Media Services|0 Comments