“website design”

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Omni is pleased to announce our partnership with The Lumpkin Family Foundation (LFF) to provide website design and other marketing and identity services.

The Lumpkin Family Foundation is an east central Illinois foundation providing support through grants to nonprofit organizations working towards innovation and long-term improvements in the environment, health, education and the arts.  The organization is focused on the special needs of small and rural communities to leverage additional resources and enhance local philanthropy.

The Lumpkin Family Foundation has also created an online community space and virtual resource center connecting the good work that nonprofits do in east central Illinois with the Good Works Connect website.

Omni looks forward to working closely with this impressive organization so fully dedicated to building on their legacy of community involvement.

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Omni Communications Group is proud to be celebrating its eighteenth anniversary this week. Established on July 5, 1992 at the Springfield home of one of its three founding partners, the marketing, advertising and public relations firm expanded quickly by providing all-inclusive service to clients. Marketing demands evolved, clientele increased, and new employees with expertise in innovative systems joined the team. Operations relocated, first to an office on South Fifth Street, and in 1997 to Omni’s current location at Two South Old State Capitol Plaza, adjacent to the stately and historic Old State Capitol Building.

Today, Omni Communications Group has demonstrated experience and expertise in many industries, including business to business, manufacturing, associations, not-for-profits, health care, retail, financial and technology. Its broad array of marketing services includes strategic marketing plans, market research, branding development, design, advertising, custom website development, media planning and placement, event promotions and public relations.

Congratulations to all at Omni and keep up the great work!

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Evan Lloyd Associates, Inc. Architects LogoEvan Lloyd Associates, Inc. Architects of Springfield, IL recently launched their new website.  Website design, graphic design and search engine optimization services were provided by Omni Communications Group.  Take a look at this beautiful and functional website!

Evan Lloyd Architects Website Home Page

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Illinois worknet Disability Resources 2     Omni recented completed a graphic design and website design project to communicate new programs through the Illinois workNet website that will help disabled workers to find jobs and resources, allowing them to reenter the workforce.  Visit http://www.illinoisworknet.com/vos_portal/Disabilities/en/Home for more information.

 

Illinois workNet Disability Resources 1

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Project Innovation of Sangamon County, ILProject Innovation, a Sangamon County medical contest to provide funding to entrepreneurs and pioneering companies for innovative medical solutions through cash prizes, has just been announced by the Greater Springfield, IL Chamber of Commerce Quantum Growth Partnership.  The goal of Project Innovation is to encourage creative thinking by providing financial and business resources to advance medical care and treatment, therefore increasing opportunities for business and economic growth in the community.  Innovative ideas will be considered from a broad spectrum of healthcare fields, including but not limited to new medical products, improved patient services, technological innovations in medicine, or advances for existing products or services.  Project Innovation will award $15,000 to the first place winner, $8,000 to the runner-up, and $1,000 to the remaining three finalists of the competition.  Applications are now available and the deadline for submissions is 5:00 p.m. April 30th, 2010.  For more information or to download the application, visit www.sangamonprojectinnovation.com or contact Mikal Sutton-Vereen, Director of Medical Development for The Greater Springfield Chamber of Commerce at 217-525-1173 ext 221.

Omni was pleased to work with both the Greater Springfield Chamber of Commerce Q5 and the Mid-Illinios Medical District and provide custom website design services, marketing consulting, media planning and collateral materials for Project Innovation.

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The Stables on Horse Farm Road websiteOmni has had the pleasure of working with The Stables on Horse Farm Road to design and implement their new website in support of their new horse boarding facility in central Illinois just 15 minutes south of Springfield.  The Stables on Horse Farm Road offers horse boarding, horse stables, horseback riding, and horses for sale.  And in 2010, they will also offer a summer horse camp for children.  President Mike Heren had this to say about his custom designed website by Omni:

Omni has been a huge part of our business success.  We are entering our third year of business and are expanding again.

Mike Heren, President

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SOS for SEO, Search Engine Optimization      You’ve finally embraced the new millennium and developed a website for your business along with the rest of the world, but the phrase “If you build it, they will come” doesn’t apply to your current website traffic.  Just creating a beautiful and functional website isn’t enough to generate additional revenue and profits or build your brand; there is hard work involved to bring your website to the attention of potential customers.  Search engine optimization is necessary, and there are simple strategies you can employ to help increase your website’s search engine rankings and traffic.

 

     Search engine optimization (SEO) is the process of designing a website to be more “search engine friendly” and to drive a larger amount of qualified traffic to the website from higher rankings on various search engines like Google and Yahoo.  The ultimate goal of SEO is to rank your website on the first page of search results generated for any relevant keyword search, because any results after the first page are likely to be viewed less frequently or possibly ignored completely.  The purpose of SEO is to make a website “readable” by search engine crawlers (also known as bots, robots spiders); these crawlers are simply programs used by various search engines to continuously explore the World Wide Web and catalog and classify websites based on each site’s content. 

 

     SEO techniques include careful consideration of a website’s content, basic graphic design elements, and linking strategies.  Any SEO plan should take into consideration the following elements to increase a website’s search engine rankings:

·        Keywords

·        Meta Tags

·        Content

·        Website Design

·        Links

·        Time

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