It was recently announced that Microsoft and Yahoo! have finally merged to take on goliath Google in the online search and advertising arena. And so begins the age of the search engine wars. The Jedi team of Luke Yahoo! Skywalker, Han Microsoft Solo and Princess Leia Bing Organa are now battling the dominance of the imperial Darth Google Vader. Once the dust has settled on the battlefield, it will be interesting to see how this conflict will affect the current shares held by each of the respective search engines involved and the future of search engine optimization strategies. May the force be with them.You are currently browsing articles tagged microsoft.
It was recently announced that Microsoft and Yahoo! have finally merged to take on goliath Google in the online search and advertising arena. And so begins the age of the search engine wars. The Jedi team of Luke Yahoo! Skywalker, Han Microsoft Solo and Princess Leia Bing Organa are now battling the dominance of the imperial Darth Google Vader. Once the dust has settled on the battlefield, it will be interesting to see how this conflict will affect the current shares held by each of the respective search engines involved and the future of search engine optimization strategies. May the force be with them.
Google’s share of U.S. web searches increased to 63% for the month of August 2008, obliterating the nearest competition from Yahoo! at 19.6% and Microsoft at 8.3%. 63% is a pretty big lead, that’s almost two-thirds of all searches performed. Wouldn’t you like to have 63% market share and this kind of domination in your industry? Will this upwards trend continue for Google? Only time will tell, but it’s safe to say for search engine advertising strategy and search engine optimization that Google cannot be ignored. In fact, it’s priority #1 by a long shot.
About
Thoughts on advertising, marketing and graphic design from Omni Communications Group in Springfield, Illinois
Let’s Socialize!
